Creative Strategy & Storytelling
Specialising in strategy-backed creative leadership and functional production solutions to create impactful content and tell the stories that matter.
Smirnoff Cocktails
A series of four pieces of content for Smirnoff I shot and directed in the centre of London using agile production solutions and a two day location shoot for interior kitchen scenes. Hugely positive response 30% above baseline organic engagement,
PIMMS premixed
A series of six videos I shot alongside the key photography shoot over the course of a half-day shoot in Brighton. Cost efficient and tight deadlines all delivered within time and budget, organic reach so successful two were chosen for paid boost by senior team.
Eon x Nottingham Forest
A 12 piece content series involved directing team to Nottingham to shoot the team under extreme time pressure for interview, edit and cut downs involved ongoing stakeholder management and final results included extra reels for the team and enjoyed great support from the players upon release.
Album Cover shoot for Gene Yus
Developing a visual style for the R&B singer/ songwriters debut album using a variety of studio lighting techniques and talent directing styles.
Visual Journalism
Shooting photo and video for a range of NZ based newspapers and magazines let me hone my skills in photography and video at a very fast pace, while exploring the authentic stories of the moment.